Strategic Brand Design
Strategic Brand Design

Green Growth Futura

Sustainable growth without greenwashing

Brand Strategy, Trend Report, Visual Identity, Motion Identity, Digital Design, Toolkits & Templates
Green Growth Futura assesses the sustainability of investments and companies. And provides services that promote a consistent sustainable transformation of the economy. During the rebranding process, we developed the brand’s values and positioning and visualised them in a contemporary, agile design.

Sustainable investment by conviction. In line with this maxim, Green Growth Futura advises financial service providers on sustainable finance and supports asset managers, family offices and foundations in organising their portfolios in a consistently sustainable manner. Clear messages and figures are therefore important.

Sustainable transformation. This brand idea runs through all elements of the brand design. On the digital touchpoints, important messages are distinctive thanks to the animated, variable font.

Based on the brand name, we have defined a clear design principle that literally represents “sustainable growth”. Growing layers create order and symbolise the idea of increasing value.

In portraits, the employees merge with nature. The collages reflect the brand’s view of a higher goal and its sustainable agenda.

“We are convinced that sustainable finance has the potential to change the way we do business for the better. The team at EIGA helped us sharpen our brand identity, align it with our market objectives and build on this to create a forward-thinking digital design for a new era of Green Growth Futura.”

Testimonial

Marian Klemm, Managing Director of Green Growth Futura

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Green Growth Futura

Sustainable growth without greenwashing

Brand Strategy, Trend Report, Visual Identity, Motion Identity, Digital Design, Toolkits & Templates
Green Growth Futura assesses the sustainability of investments and companies. And provides services that promote a consistent sustainable transformation of the economy. During the rebranding process, we developed the brand’s values and positioning and visualised them in a contemporary, agile design.

Sustainable investment by conviction. In line with this maxim, Green Growth Futura advises financial service providers on sustainable finance and supports asset managers, family offices and foundations in organising their portfolios in a consistently sustainable manner. Clear messages and figures are therefore important.

Sustainable transformation. This brand idea runs through all elements of the brand design. On the digital touchpoints, important messages are distinctive thanks to the animated, variable font.

Based on the brand name, we have defined a clear design principle that literally represents “sustainable growth”. Growing layers create order and symbolise the idea of increasing value.

In portraits, the employees merge with nature. The collages reflect the brand’s view of a higher goal and its sustainable agenda.

“We are convinced that sustainable finance has the potential to change the way we do business for the better. The team at EIGA helped us sharpen our brand identity, align it with our market objectives and build on this to create a forward-thinking digital design for a new era of Green Growth Futura.”

Testimonial

Marian Klemm, Managing Director of Green Growth Futura

Related projects

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Hanseatic Bank
Digital and simple in all aspects

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Carl Remigius Fresenius Education Group
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